The PathMatch Guide to

Data Analysis

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A Day in the Life

We live in a data-driven world in which the majority of businesses make decisions backed by numbers. Simply having access to those numbers isn’t enough, however; in order to do well in a competitive market, companies need to be able to extract and understand information from this data to make informed business decisions. That’s where the role of a Data Analyst comes in.

Whether you're interested in a career in Data Analysis or still completely unsure of what you want to do, we've got you covered. Check out our plans!

Work Responsibilities

  • Manage the data pipeline process with assistance from the engineering team
  • Transform raw data into insightful findings
  • Build reports, dashboards, and run analyses needed by various teams (ex: Customer success - dashboard and alerts for underperforming accounts, Marketing - gauge performance of specific content, Sales - analyze email campaigns, page visits, and sales information to improve sales funnel)
  • Effectively present insights from quantitative analysis

Skills You'll Need

  • Programming
  • Data Warehousing
  • Predictive Modeling
  • Scripting & Statistical Skills
  • Data Analysis & Exploration
  • Reporting & Data Visualization
  • Data Mining, Cleaning, & Munging
  • A Conceptual Understanding of Machine Learning
  • SQL (Structured Query Language)
  • Advanced Excel Skills
  • Tools like Tableau, Power BI, Qlikview, Google Analytics, Intercom, MailChimp, Segment, and Heap
  • Python, R, or SAS for Statistical Programming

Industries You'll Work In

No items found.

The Network You'd Build

Here are a few real-word examples of jobs and people working in this industry right now.

Example Jobs

Data Analyst for PayPal

Data Analyst, Finance Transformation at Peloton

Senior Data Analyst for Blue Apron

VP of Data for Thirty Madison

Real World Professionals

Data Analyst

Senior Data Analyst

Data Analytics Manager

Director of Analytics

VP of Analytics

Head of Analytics

Growth Path

  1. Data Analyst
  2. Sr. Data Analyst
  3. Data Analysis Manager
  4. Data Analysis Director

Demand for Talent

  • Among the fastest growing in the country
  • IBM predicts that demand for data-driven decision-makers will increase by 110,000 this year
  • Demand for Data Analysts will only grow as companies increase reliance on data-driven insights
  • Companies investing in data transformational projects with no end in sight means tremendous future demand


Data Analyst
Sr. Data Analyst
Data Analysis Manager
Data Analysis Director

Teams You'll Work With

Data Analysts can work with different groups across a company: engineering, sales, marketing, product, and customer success.


Work/Life Balance Score

Work/life balance is when someone equally prioritizes their career and their personal life. This balance can vary greatly from one career to the next.


Job Stability Score

Job stability is about more than your experience and career. As industries decline, so do the jobs in them.


Prestige Score

Job stability is about more than your experience and career. As industries decline, so do the jobs in them.

The future of work is here.

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