The PathMatch Guide to

Visual Design

A Day in the Life

Visual Designers are the problem solvers of the "non-print" design world. The play a key role in defining what goes into a brand's unique style and voice. In addition to creating beautiful designs, they know how to explain design concepts and the decisions behind their work.

Visual Designers have to understand user experience, user interface, and web design.

Work Responsibilities

Skills You'll Need

  • User Experience/User Interface Design and Color Theory
  • Web design such as transitions, animation, motion design, and dynamic interaction
  • Manage the execution of typography, icons, logos, and assets for multiple platforms
  • Digital tools like Adobe Creative Suite, Sketch, Figma, and Keynote
  • Produce and edit a range of visual assets, including photo retouching, icon creation, illustrations, etc
  • And more...

Industries You'll Work In

No items found.

The Network You'd Build

Here are a few real-word examples of jobs and people working in this industry right now.

Example Jobs

Real World Professionals

Growth Path

  1. Jr. Visual Designer
  2. Sr. Visual Designer
  3. Visual Design Manager
  4. Director of Visual Design
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Demand for Talent

  • Projected Growth: STRONG
  • Current Demand: HOT (25k roles)
  • Demand is currently outstripping supply due to an increasing talent and knowledge gap
  • As of January 2020, there were over 1.94 billion websites and over 4 million mobile apps available–websites and apps that need Visual Designers for aesthetics and user experience

Compensation

$55K-$75K
Jr. Visual Designer
$70K-$90K
Sr. Visual Designer
$100K-$140K
Visual Design Manager
$110K-$180K+
Director of Visual Design

Teams You'll Work With

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Work/Life Balance Score

Work/life balance is when someone equally prioritizes their career and their personal life. This balance can vary greatly from one career to the next.

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Job Stability Score

Job stability is about more than your experience and career. As industries decline, so do the jobs in them.

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Prestige Score

Job stability is about more than your experience and career. As industries decline, so do the jobs in them.

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