Copywriters are responsible for generating the words, slogans, and audio scripts that accompany advertising visuals. They are responsible for checking all the content being advertised is truthful and complies with codes of advertising practice. Some of their other daily tasks include discussing the client’s core messages and target audiences, brainstorming visual and copy ideas, presenting options to clients, and overseeing the production phase.
Skills You'll Need
Outstanding levels of creativity
Eye for detail
Solid grasp of SEO concepts
Exceptional skill and understanding of the nuances of ad copywriting
Industries You'll Work In
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The Network You'd Build
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