Community Manager

at PathMatch (that's us! 👋 )

💙 Our Why

Every year, 2M students graduate from college in the US. A year later, 50% are either still unemployed or underemployed due to a lack of relevant skills and experience. Meanwhile, over 8M jobs go unfilled each year. At PathMatch, we think this is ridiculous, especially given how expensive college is these days.

👋 About PathMatch

PathMatch is a career navigation app for Gen Z. Our career matching algorithm matches students to modern careers based on 187 variables that determine fit. Our app helps students build the skills and experience modern companies look for. To date, over 20K students have been matched to careers and opportunities through our network…and we’re just getting started.

Backed by M13, Precursor Ventures, Zeal Capital, Hypothesis Studios, and other great investors, PathMatch is growing quickly and looking for remarkable people to help build a world-class organization.  We're disrupting the antiquated campus recruiting model by providing an all-in-one solution for employers to connect with emerging, matched, and pre-skilled talent regardless of where they chose to go to school while building the recruitment data layer that will power how companies recruit talent in the Future of Work.

🙌 The Opportunity

💼 Responsibilities

  • Collaborate with the PathMatch social media team to create a unique marketing strategy to increase PathMatch's reach and engagement
  • Achieve signup milestones by encouraging relevant campus communities (e.g. social media followers, clubs, organizations, associations) to join the PathMatch platform
  • Develop and execute on innovative marketing strategies and provide progress reports to the PathMatch Team for feedback
  • Create on-trend lifestyle social media content that showcases the PathMatch app, promotes upcoming events, and highlights employer hiring events
  • Be an advocate of the PathMatch brand on campus and on personal social media channels
  • Get creative and propose ideas that are unique, innovative, and specific to your campus
  • Provide product insights into how PathMatch can better engage, interact, and add value for students
  • Maintain a consistent line of communication with PathMatch’s management team
  • Represent PathMatch on your campus and gather feedback from campus users

Time commitment: 4-6 hours per week

What you put into the program is what you get out of it. If you're ambitious and want to take on more responsibility and ownership (with the potential for a full-time/part-time internship), we can provide the opportunity for you.

🏆 Perks

  • Boost your resume and PathMatch profile with experience by building and executing growth/marketing plans for a high-growth, venture-backed startup
  • Transferable skills including but not limited to: marketing, business strategy, user research, communications, social media, project/events management, and data analysis
  • Swag and merch to rep your favorite student platform on campus
  • Exceptional Interns will get a letter of recommendation from PathMatch founders
  • Exclusive access to the PathMatch team—learn about the company's growth and how a fast-paced startup operates
  • Join a community of like-minded, ambitious students across the country
  • Exclusive prizes and rewards for the most successful Influencer Marketing Interns

🚀 You'll be excited about us if you...

  • Love to learn new things — you must be open to drinking from a firehose and learning as you go.
  • Thrive on collaboration and support — we move fast and collaboration and support is the only way we'll get where we want to go.
  • Enjoy working with close-knit teams 🤪
  • Have a passion for making professional development and career growth accessible to all!

😍 About you...

  • 3+ years of experience in building and managing online communities.
  • An outgoing personality that loves nurturing a positive community and communicating with all types of people.
  • The ability to think on your feet and roll with the punches, taking a proactive approach while being comfortable when you need to navigate uncertainty.
  • Excellent copywriting skills, with the ability to craft compelling storylines.
  • Strong qualitative, analytical, and problem-solving skills.
  • Extremely high attention to detail — nothing gets by you.
  • A data-driven approach with a love for testing your ideas and measuring results.
  • A team player with the ability to collaborate with other departments, combined with an ownership mentality over your work.
  • An entrepreneur mindset with the ability to take initiative, seeing projects through from start to finish.
  • Experience with organic and paid social media.
  • A positive, humble attitude with a great sense of humor and patience.

  • Grow our User and Employer communities and expand our presence into new channels.
  • Develop a community management strategy that aligns with the company’s overall goals, taking ownership over your individual OKRs.
  • Research, identify, prioritize, create, and publish content to engage our audience and nurture a highly interactive brand following across platforms.
  • Measure and report on campaigns based on traffic analytics from each native social channel, our marketing hub, and Google Analytics.
  • Identify trends in community engagement and suggest optimizations to improve campaign performance.
  • Partner with our Design, Growth, and Content team to create valuable assets for each channel.
  • Write engaging, actionable copy tailored to our unique platforms and target audiences.
  • Work cross-departmentally with Product, Design, Engineering, and Customer Success teams to deeply understand both our customer and business needs
  • Select, organize, and maintain a CRM to manage and activate our growing community relationships.
  • Organize and participate in events to build community and boost brand awareness.
  • Own community journey mapping: analyze touchpoints with the organization, maximize opportunities to achieve business goals, and prioritize opportunities to consistently improve the journey.
  • Track marketing metrics and trends.
  • Build reports, communicate success stories, and share key learnings and recaps to the marketing and team leaders.